A sales funnel is a process that helps you move potential customers through your sales process. It is also sometimes called a sales pipeline or sales funnel. A sales funnel can help you close more deals by following up with your leads and ensuring they receive the right information at the right time. It can also help you identify bottlenecks in your sales process so you can address them. In this article, well give you an overview of how a sales funnel works and how you can use it to close more deals.